Healthcare Foreign Language Content

Through reviewing website analytics and data collected from its call center operators, Keck Medicine of USC determined that it should translate key service line content into most commonly requested foreign languages. The goal was to provide enough information about priority service lines (Orthopaedic Surgery, Urology, Neurology, and Cancer) to drive new appointments. Also, newly translated landing pages would serve as destinations for future display and SEM ad campaigns. The Process

Network Marketing Company Website, a nutritional supplement network marketing company, sought to completely redesign its consumer website and make it fully responsive. The main challenge with this project is that consumers cannot purchase products directly from the website, they instead must purchase through a licensed sales representative. For Phase I of the project, the client was focused on UX/UI upgrades. Phase II was intended to include functionality allowing consumers to more easily find